Slaying the summer slowdown

5 tips for marketers to turn the summer slowdown into a productive period (without sacrificing your holiday plans) Just because it’s summer doesn’t mean that productivity has to drop off into the abyss. In fact, if you plan ahead, you and your team can be just as productive during summer as any other time during […]

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Ditch the d-word (disruption)
Disruption

A marketer’s perspective on why disruption has had its day I’ll fess up: in my career I’ve talked about “disruption” a fair few times (and sometimes it was even my choice of word). Recently I got tweeting on the subject of with my mate Gary Williams. He’s an IT expert who’s fed up with jargon, […]

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